Johnny Ive custom-crafted al-u-minium chili spoon gag.
Craig Federighi is announcing "iCloud Drive."
The joke was: You just have not had chili by the campfire until you've had it on one of Jony Ives' diamond-crusted 'al-u-minium' chamfered spoons.
iCloud Drive is a new feature that looks just like Dropbox.
He's rushing through this stuff so quickly there must be a LOT more to come.
With iCloud Drive, Apple is going head-to-head with Dropbox, Box, and others. Cross-device syncing and it works with Windows. How much does it cost I wonder?
iCloud sort of evolving into what a lot of people wanted it to be in the first place.
New Mail features: A new feature called Mail Drop will allow users to send encrypted attachments up to 5 GB in size. Users will also be able to sign PDFs with their iSight cameras.
Markup feature in email lets you write directly into an email via the trackpad. That's excellent for signing e-documents like PDFs.
A lot of Apple's updates here are really about speed--autocompleting searches that you're making, either in Finder or Safari. This is how fast desktops have to be in a world dominated by Google's instantaneous, autocompleting search. Faster than clicking icons and menu bars allows.
Federighi showing chart indicating that Safari whomps Firefox and Chrome, performance-wise.
Federighi is rushing through a whole bunch of new features right now, lots to catch up on for after this keynote.
Spotlight is dipping its toe into direct competition with Google, with search stuff.
A lot of these efficiency tweaks probably won't be immediately appreciated by the average user, but if they're done well, they'll make a significant difference in day-to-day use.
Some of the most important software tweaks a company can make don't involve sizzle.
Also top trending in the USA.
Airdrop now available on Mac. (I like Airdrop, but I'd like it more if it were more reliable.)
Federighi is now moving on to continuity: Airdrop will work between Mac and iOS devices. Handoff will let users finish compiling messages they start on their iPhones or iPads on the Mac. Instant Hotspot can create a wireless network for Macs. Users can receive messages and phone calls from their Macs, regardless of what devices the senders are on.
Handoff is a great new feature - move between devices and pick up right where you left off. This is available on Android I believe as well.
You can accept a call made to your iPhone device on your Mac, and use it as a speakerphone.
Android has some of these ideas, but Apple's version looks cool.
Yeah, I love the idea of Handoff, but if its based on AirDrop, I wonder what effect that will have on iPhone battery life (which is power thirsty).
The potential catch with Handoff: How many apps will it work for? Is it part of the app developer SDK? Can it work for games? What are the limitations? But at first glance, very promising if you use Apple's Safari/Mail infrastructure.
Mac can now use an iOS device as a hotspot. This has been available for years now, but they made it much easier to create a new hotspot, it's automatic.
Agreed Noah, the best part of all of this is wireless sharing stuff is there's no installation required at all.
This will come in handy when you are in the airport and don't want to pay for wifi.
I assume Handoff is for Apple apps for the moment, but an API would be great.
Federighi rejects a phone call from his mom on his Mac during his demo.
Federighi talking to Dre on speakerphone.
Finally, you can use your Mac as a speakerphone. All these little updates, obvious but incredibly useful if executed well. And that's the big question: Can these new apps live up to their promise?
Instead, Federighi calls Dr. Dre on his Mac. "What time should I show up at work?" (around 9 a.m., Federighi says.)